In 1982, a group of pheasant hunters saw the connection between upland habitat loss and declining pheasant populations. An organization dedicated to wildlife habitat conservation was needed, and Pheasants Forever was formed. Pheasants Forever’s mission work quickly garnered it a reputation as “The Habitat Organization,” a tagline the nonprofit conservation group uses proudly to this day.
Pheasants Forever are dedicated to the conservation of pheasants, quail, and other wildlife through habitat improvements, public awareness, education, and land management policies and programs.