And now...moving into cannabis. I must really like emerging markets! For many years now, I've been an active part of the CA cannabis industry. Between working on the campaign to legalize cannabis in the State to help local cities including West Hollywood to craft their cannabis policies, my voice is well-cemented into these historic laws and regs. I produced dozens of events and have spoken to and educated thousands of people about the plant.
As one of the earliest pioneers to venture into the China market in 2002, I cultivated and preserved a deep and extraordinary network of creators, retailers, producers, students, government leaders, and many more. By entertaining a keen understanding of Chinese social, government, and business cultures, I have indelibly assimilated into China, the people, and the marketplace and can deliver a customized strategy and ROI to any client.
My expertise lies in consulting, talent development, branded content, product manufacturing, and distribution, and securing distinctly desired target audiences in music, film, entertainment, fashion, action sports, and lifestyle. I have 13 years in China, 5+ years in Chinese copyrights and IP, and am a 30-year veteran in the music industry. I also possess an enthusiastic desire to develop philanthropic music education programs.